Accessible Design
I focus on making clean and accessible design that focuses on accessible web and mobile designs. When a design is created, several tools are used to communicate. It is imperative to build accessible and responsive designs that are not only functional but addresses all types of user base. My experience focuses on Accessible Digital and Print designs.
I’m certified in Accessibility for Web Design, Integrated Accessibility Standards Regulation, Accessible Customer Service and The Accessibility for Ontarians with Disabilities Act (AODA).
Web App - Sleep Diary
The idea of sleep diary that it helps young adults track their sleeping habits. It was important that the web app did not strain the eyes as it is supposed to be used right before going to bed and just after waking up. It was also important that it did not take long time to fill into the app. Here are the list of things I made sure were included in regards to accessibility.
Making sure that color impaired users can clearly see the contrast and read the text.
The color purple in general is on a spectrum that does less damage to the eyes.
It was also important to acknowledge not taking up the users time. So the web app is very short; has only 4 questions to derive the report.
There is an downloaded print version also available for users who are physically challenged or do not have access to a computer or phone at home.
Web App - Letter to the Eating Disorder
I was asked to rebrand and redesign this existing tool Kids Help Phone has on their website. Eating Disorder is a very delicate subject and according to the internal research there was not a lot of interaction with the tool by the target audience. Here are the list of things I made sure were included in regards to accessibility.
Colors: I made sure the colors were neutral and encouraging. Nothing that might trigger a negative reaction. The color ‘Green’ has a very harmonizing effect as it is very stable in nature.
Design: It was imperative that the design was ‘calm’ and had no connection with the disorder in talk. The theme ‘Dandelion” is deliberate choice to symbolize overcoming every hardship.
Content: The content needed to be easily read and clear to understand. It also needed to be short and not overwhelming. I worked with the content team to address the content issues.
Print - TTC Advertisement
Accessibility in Design is not always Digital. Designing something for print also takes equal amount of consideration and thought. I worked on this TTC ad for Habitat for Humanity GTA. The goal was to gain more supported for Habitat’s furniture store - ReStore. The following are the factors that were kept in mind while designing the TTC ad:
Direction: The direction of the traffic and the readability of the poster was put to utmost importance.
Contrast, colors and fonts: People in transit and driving past only have a couple of minutes to read. We do not want drivers to be distracted but also want to convey the message. Hence, the choice of brand’s bright blue, catching image and huge title fonts.